Join Our Affiliate Program
We run a straightforward affiliate programme built for publishers, streamers, content creators and marketing partners in the UK. If you refer players to Red Toucan we’ll work with you to turn traffic into long-term value. We focus on clear terms, practical support and a collaborative approach so partners can grow with us across desktop and mobile audiences.
Programme purpose
Our affiliate programme is designed to reward partners who bring engaged, compliant players to our site. We aim to convert quality traffic into lasting customer value while keeping player safety and regulatory compliance front of mind. Partners help extend our reach in local markets and we provide the tools needed to do that responsibly and effectively.
Partnership benefits
Working with us gives you access to a UK-facing brand with a strong player experience, flexible commercial models and reliable payment handling. Partners receive a dedicated account contact, regular performance reviews and creative assets tailored to UK audiences. We also provide timely reporting, monthly payments and localized landing pages where appropriate to help maximise conversions.
Commission structure
We offer flexible commercial models to suit different partner types and traffic profiles. Options include revenue share, cost-per-acquisition and hybrid arrangements. Commission terms are negotiated on merit and reviewed periodically to reflect performance and compliance. Exact deal structures are agreed individually so you have clarity on reporting, payment cadence and any qualifying criteria.
Tracking and reporting transparency
All partners get access to a secure affiliate dashboard with campaign-level reporting. You can monitor clicks, registrations, deposits and player activity in near real time. We prioritise transparent attribution and provide regular statements and reconciliations so you always understand how your earnings are calculated. If you need custom reporting, your account manager will help set that up.
Marketing tools and support
We supply a suite of ready-made creatives including banners, landing pages and tracked links optimised for UK traffic. Partners can request bespoke co-branded materials or seasonal assets to match campaigns. We also share a promotions calendar, creative guidelines and compliance notes to keep campaigns effective and within advertising rules.
Long-term cooperation
We value steady, long-term partnerships. That means regular check-ins, joint planning on growth initiatives and flexible commercial reviews as your volumes change. Compliance and responsible gambling are central to our relationship, so we work together to protect players and maintain sustainable referral channels. To discuss partnership packages please contact us at [email protected].